"Good communication is just as stimulating as black coffee, and just as hard to sleep after"
Our public relations agency is in charge of managing the day-to-day communication of hotels, airlines, destinations, cruise companies and the tourism sector in general. Acting as an external communication department of your company or integrating with your team, we analyze the situation of your brand and your competitors and define the communication needs and objectives in the short, medium and long term. We design the communication and public relations plan that best suits your requirements. The result? A variety of campaigns with great impact, aimed at providing a constant flow of B2C and B2B information.º
After over 33 years in the tourism communication sector, we have an excellent relationship with the media – news agencies, television, radio and written and digital press. We have an extensive and updated databases segmented by areas of interest, from economics or sustainability to gastronomy to name just a few. We are proud to have a market-leading network and personal contacts with the most prominent journalists in the current media landscape. Experience has shown us that the best way to know something is to experience it. For this reason, we organize numerous press and blogger trips per year, either in groups or individually, to discover each tourism product first-hand. We coordinate photo sessions with lifestyle and fashion magazines. We plan competitions in media, both online and offline, and in social networks to expand your community.
As a communication consultancy, we guide brands strategically for an enhanced brand recognition. We position companies in the top of mind of consumers, helping them to provide an added value that allows them to differentiate themselves from the competition. We assess the pros and cons of possible agreements, whether they are sponsorships or joint ventures. We look for opportunities to enhance the corporate image through the appropriate channels. These opportunities translate into key participation in the media, forums or fairs, interview management and positioning of opinion articles, among others.
We offer media monitoring and analysis. Our strategies are 100% measurable: after each action, we prepare a complete report, including, among other aspects, the equivalent advertising value and the ROI.
As a communication and public relations agency, we offer the following press office services: